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Our story & Team
Combining farming expertise with the latest technology to boost productivity in South Africa.
Sarel Haasbroek, co-founder and CEO of TerraTill Implements, is a seasoned maize and cattle farmer who understands the challenges of modern farming. Seeking high-speed, precision farming equipment, he explored global solutions and discovered HORSCH in Schwandorf, Germany.
In 2011, TerraTill introduced HORSCH technology to South Africa, bringing world-class innovation to local farmers. Today, we continue to empower farmers with hands-on expertise and cutting-edge equipment, helping them achieve greater efficiency, productivity, and success.
Appointed General Manager of TerraTill in 2020, Charl Eloff brings over a decade of expertise in agricultural mechanization. His passion for farming equipment began at an agricultural school in Kroonstad, a key farming region.
With a customer-first approach, Charl is committed to delivering top-quality equipment and service—on time, every time.
CEO
Sarel Haasbroek
